Archive for March, 2010

LEED Schools In Houston Get More Than an E For Effort


LEED Schools In Houston Get More Than an E For Effort

We send our children to school every day and ask them to learn. They are, after all, the future of our world; and so we ask them to learn about right and wrong, learn about the world, and learn how to take care of each other. But do we want them to learn how to take care of the world, too?

That is what LEED Green Building schools in Houston and around the nation are doing. They are teaching the children, through example, what it means truly to earn an A for awareness of the environment’s needs. They stand for the future of America as a benchmark of creation care.

LEED Green Building schools are K-12 schools that are tailor-made to produce an environment safe and healthy for children, comfortable for teachers, cost-effective for the taxpayers, and easy on the environment. By addressing the uniqueness of school spaces and children’s health issues, LEED for Schools provides a unique, comprehensive tool for schools that wish to build green with measurable results. The rating system addresses issues such as classroom acoustics, daylight and views, mold prevention, and environmental site assessment.

In addition, Green schools cost less to operate, freeing up resources to truly improve students’ education. Their carefully planned acoustics and abundant daylight make it easier and more comfortable for students to learn. Their clean indoor air cuts down sick days and gives our children a head start for a healthy, prosperous future. And their innovative design provides a wealth of hands-on learning opportunities.

No longer must they learn through books about environmental safety and/or green projects around the world. Instead, they can learn hands-on at school – through observation and through practice.

Houston has taken the lead around the nation in building green schools. The Houston chapter is dedicated to showing school district leaders how the LEED FOR SCHOOLS process can benefit them. Other leading organizations in the area are also committed. Earlier this year, the Houston-Galveston Area Council joined with the Houston chapter to produce a year-long symposia to educate the public and educators about the facts and costs for LEED FOR SCHOOLS.

They ideally will have all their schools “Go Green” over the course of the next 10 years.

Other cities are following their lead. Salt Lake City, Grand Rapids and Seattle are all among the top cities with at least three green schools. And more are being built monthly. Both students and parents, teachers and administrators see the need and the benefits for green schools, and are lobbying for all school to change their ways.

For students and teachers, green schools mean reduced incidence of asthma, decreased absenteeism, improved academic performance and increased teacher satisfaction. For parents, green schools offer the confidence that comes with knowing their children spend their days in an environment that is both healthy and conducive to learning.

Green Schools get more than an E for effort. They are the bright and healthy future for our children.

Copyright 2009 – 2010 theLEED.com and Green Efficient. Article may be reproduced, unchanged, as long as it retains author information and linking.

Rick Walker is the CEO of Green Efficient. GreenEfficient is the leader in the LEED building maintenance and operations market. Primarily serving Texas, their LEED Accredited Professionals (LEED-APS) manage commercial facilities using their integrated services portfolio of LEED-compliant janitorial services, Integrated Pest Management services, HVAC maintenance, lawn care services, purchasing oversight, occupant training and USGBC submittal services. Offices in Houston, Austin, Dallas and Corpus Christi enable the most active Texas LEED construction markets to be covered by their specialty services. For information on LEED, green building and sustainable products, visit their blog: theLEED

Fluoro-Solar Collectors

To Reveal a Product’s True Cost An Environmental Tax?


To Reveal a Product’s True Cost An Environmental Tax?

Sometimes, simple acts such as going to the grocery store can turn into a moral dilemma. Is it better to choose the piece of organic fruit produced on the other side of the country or the non-organic version grown locally, 50 miles away? Are the benefits of chemical-free shampoo worth an extra 5 bucks a bottle? Will I really be able to enjoy a cheap chocolate bar knowing that the growers of the cocoa beans were likely not fairly compensated?

As much as I’d like to say that I always buy the product that is environmentally safe and sustainably produced, in reality, that’s not always the case. First, the sheer amount of information required to be able to distinguish between products is staggering. You need facts regarding environmental impact, transportation costs, and fair trade practices, to name just a few. And there are plenty of misinformation and greenwashing campaigns out there to steer you in the wrong direction.

Second, of course, there are times when the high cost of an ethically made product turns me off from buying it. Even consumers with the best of intentions have their breaking points.

The thing is, companies who go out of their way to implement sustainable practices endure a greater cost of production. Sure, they can sometimes capitalize on this by marketing to conscientious consumers who are willing to pay a bit more, but the fact remains that in today’s system, environmentally minded production is punished.

On the other hand, companies who move their factories (and jobs) to developing countries with lax environmental standards and cheap labor are able to make products at a fraction of the cost and undercut their competitors (while shipping materials and finished goods all around the world and adding to our greenhouse gas problems).

The way it’s set up, high environmental standards in one country drive companies to relocate in places where it’s permissible to pollute in order to compete in the marketplace. Chaco, the Colorado-based athletic sandal company, is a prime example of even a well-intentioned company being forced to follow suit to maintain competitive pricing on their products. In fact, 95% of all footwear in the world is produced in China, whose poor environmental regulation and sometimes dangerous environmental problems are well known.

With current talk about cap and trade emissions programs, this phenomenon may only get worse.

So how do we even the playing field and reward companies for good business practices?

When I think about this problem, I keep coming back to an idea I encountered in a casual conversation with a stranger while traveling. I can’t remember his face or his name, but his idea has stuck with me and festered in my mind for the better part of a year. His take was that putting the financial burden of environmental responsibility on the companies just doesn’t make sense for the reasons I’ve given above. In a global marketplace, it renders companies less competitive than those that operate free of environmental and labor regulations.

Wouldn’t it make more sense to put an “environmental impact” or “ecological footprint” tax on the product itself?

Ugh, a tax?

Initially, I didn’t warm to the idea either. But think about it: adding a tax proportionate to a product’s ecological and social footprint eliminates the cost advantage of irresponsible production. All those environmental costs that are currently not included in our economic system would be factored in and would increase the price of unsustainably made products.

This, in turn, would make moral dilemmas at the grocery store much easier. Is it more sustainable to buy distant, organic produce or local, non-organic produce? The tax-adjusted pricing should inform my decision. Can I afford the chemical-free shampoo? Yes, because the price of its chemical-laden competitors would be raised through the environmental impact tax and eliminate the cost advantage of choosing that product.

The money raised from the tax could fund its implementation and other sustainable programs such as public transportation (high speed rail, anyone?) and alternative energy. Perhaps it could even make a dent in our gaping budget deficit.

Won’t this cost me money?

You may be thinking, “Sure, that’s a good idea in concept, but that will raise my bills – grocery, clothes, everything.” Well, yes, that’s true. But maybe if we see the true cost of the products we casually consume, we can make a more informed decision about what is really necessary to our lives.

Additionally, programs such as this often have the greatest impact on the poor. But this could be compensated for by using some of the tax revenue for need-based assistance programs.

Regardless, running an economic system on the assumption of infinite resources is fundamentally flawed. Currently, environmental impacts such as air pollution, water pollution, and deforestation are not factored into the cost of a product: they are considered “externalities.”

These costs need to be included in the system in a way that does not punish those who engage in sustainable business practices. By taxing a product’s environmental impact, it levels the playing field for the consumer.

Disclaimer

Of course, I am not an economist or policy guru. I don’t know how to implement such a tax or if it would even be possible (though compared to creating a carbon trading market, perhaps it’s not that difficult). This is only the musing of a concerned, intelligent citizen trying to brainstorm ways to make our economic system fit within the bounds of our ecological constraints.

What do you think? Would such a tax have a beneficial effect on our production system? Join the conversation over at our website!

Jill Mueller is a conservation biologist, avid cyclist, and freelance writer. She has combined forces with a good friend and dietitian to start The Barefoot Badger, a blog promoting healthy, sustainable living. Check us out!


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A Global Disaster From the Perfect Solar Storm


A Global Disaster From the Perfect Solar Storm

The average solar cycle lasts for eleven years. The cycle includes a minimum of solar activity and a maximum. The sun is unusually quiet right now and has been for some time but there should be an increase in solar activity at some point in the near future.

The best current scientific estimate for the next solar maximum is 2012. If this estimate is correct, there is still a few years to try and prevent the potential of a future global disaster. A disaster that would begin on the surface of the sun and could end with tragedy on earth.

The surface of the sun is a mass of plasma that contains highly charged energy particles. Once in a while, some of these particles escape the suns surface and a mass of plasma travels through space on the solar wind. This process is known in scientific terms as a coronal mass ejection but it can also be called a solar storm.

A disaster for the planet would occur if a solar storm reaches and hits the earths magnetic shield in just the right way. If it were to happen, millions of people would lose their lives and the planet would be thrown into chaos as the technology that has become crucial to every day living suddenly gets taken away.

The perfect solar storm will start with skies that will be filled with a bright red aurora. However, soon everything will become dark as every electric bulb becomes devoid of light. The storms damage to the electric grid would be caused through an increased DC current. The runaway current would knock out and melt hundreds of key transformers within minutes, cutting off power for hundreds of millions of people.

Those damaged transformers cannot be repaired only replaced and installing a replacement takes a well-trained crew a week or more. Its incredible to consider that most major electrical utilities have just one or two suitably trained crews available for these type of transformer repairs. In addition, there are only a few spare transformers available and the rest would have to be built to order. Its a process that can take nearly twelve months.

So, the power blackout from the perfect solar storm would last for months but its not just the absence of light that would be the problem. Drinking water would still come through the taps for maybe half a day after the storm. With no electricity to pump water from reservoirs, there would be no more tap water after that.

The electric grid is necessary for almost all natural gas and fuel pipelines to operate. As a result, fuel and natural gas will quickly run out and without food delivery, supermarket shelves would soon become bare. Soon it would become necessary to control public hysteria and the military would have to be called in to restore civil order

There will be no power for heat, cooling or refrigeration until the grid is repaired and after their back up generators run out, hospitals will not be able to provide modern healthcare. A lack of water and food will result in spreading disease but Pharmaceutical companies without electricity will not be able to produce the necessary medicine.

Of course, many will say that this is absurd science fiction and it cannot happen here, but this chilling disaster scenario was outlined in a report released last January (funded by NASA) by the US National Academy of Sciences (NAS).

The fact is that a storm from the sun did hit the earths magnetic field in 1859. The effect of this solar storm on earth became known as the Carrington Event. The event was named after the amateur astronomer who observed two patches of intensely bright and white light emanating from a large group of sunspots that may have produced the event.

The solar storm that produced the Carrington Event created a red aurora across the planet from the poles to the tropics. Throughout the world, telegraph systems crashed, machines burst into flames, and electric shocks rendered operators unconscious. Compasses and other sensitive instruments reeled as if struck by a massive magnetic fist. It can happen again and the technology of the planet is now much more advanced and vulnerable.

The next solar maximum is estimated to return in about three years. A global disaster from the perfect solar storm can be prevented with proper contingency planning. There is still time for the government to be proactive and prepare to avoid disaster by creating a potential response to quickly repair the damage to the electric grid from the perfect solar storm.

James William Smith has worked in Senior management positions for some of the largest Financial Services firms in the United States for the last twenty five years. He has also provided business consulting support for insurance organizations and start up businesses. He has always been interested in writing and listening to different viewpoints on interesting topics. Visit his website at http://www.eworldvu.com or his daily blog at http://www.eworldvublog.blogspot.com

England Tech news


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About The faircompanies


About The faircompanies

Development Vs Rainforest Tropical

I few weeks ago I came across an article about the deforestation situation of all the tropical rainforests. It talked about the main causes this beautiful places, origin to thousands of different life forms, are being damaged by people in so many different ways, among others: subsistence agriculture, colonization, tourism, and civilization development (savetherainforest). This latter caught my attention the most, because last week I went to my teak farm, and I got to see with my own eyes how a highway development affects our rainforest and trees so badly.

My teak farm is located about 1 hour drive from Panama City, it is located in the Colon province, home of Colon City (second biggest city in our country, Panama). Last year the government decided to build a long overdue highway connecting both cities (of course I am all for improving the quality of life of my countrymen) but I can not agree with the amount of deforestation that took place in order to build this highway.

Hundred of acres deforested in order to make way for four lanes that will bring better days to a lot of people, no doubt; but also brought a lot of disorder and chaos to a well established eco system that has being here long before us, and will continue to be here for (hopefully) thousands or millions of years after every single one of us has left this world.

Since development of cities is inevitable, specially today where commerce since to grow exponentially, cities expand rapidly, and the whole world seems to be at everybody s fingertips, we need better way of transport and communication, but could we also be more interested in both preserving and saving tropical rainforests and trees? The answer is a big OF COURSE! I would have loved to see our government promoting the planting of trees in different areas of our country in order to make up for the ones lost during the development of this highway, or during the construction of so many other infrastructures around the country. Also having more people come forward and speak up as energetic and belligerent they are about so many other problems we have on this planet. Maybe all we need are more ways to let people know about this, get them involved.

Since so much rainforest is lost every year, roughly about twice the size of the state of FLORIDA, this has become a problem for every single one of us earthlings, I think we need to get the word out, raise awareness and get people involved! Tropical Rainforest account for only 2% of land surface but through photosynthesis of trees they take massive amounts of CO2 emissions and make air clean and breathable again for every one of us. SO WE ALL NEED OUR RAINFOREST AND MORE TREES!!

Pax Sanchez
isachosan@gmail.com

http://savetheplanetandrainforest.wordpress.com

 

Go Green With Natural Finishes


Go Green With Natural Finishes

Finishes are coatings that are  applied to the external and inside surfaces of walls to protect them from the elements and from wear and tear.  They also improve the appearance of the structure and are used to enhance the design of rooms.

Petroleum, our main source of oil-based wood finishes and paint, is a non-renewable resource.  There are now paints and finishes on the market that are derived from a renewable resource, which  in a small way, helps to reduce dependence on oil, and  contributes to a more sustainable world.

The basis for these products is whey, which is a product of cheese making, and which has a high biochemical oxygen demand (BOD).  This increases the burden on waste treatment facilities, and can also pollute our natural water sources.  In the last ten years, this by-product has been used for many new purposes, one of which is natural wood finishes.

When choosing paints for your decorating, use the low or no VOC (volatile organic compound) paints. For hundreds, no, thousands of years, earth, clay and lime have been used, both in hot and cold areas of the world.  And now this knowledge is being readapted for contemporary use. If you do any redecorating or new building, it makes sense to contribute to having green, healthy surroundings.

Low and no VOC paints have less smell and less impact on air quality.  EPA studies have shown that indoor air quality is up to five times more toxic than outdoors, mainly because of toxic emissions from paint and finishes. This particularly affects anyone with allergies, asthma, or chemical sensitivities. With the new “green” paints, there will be lower contamination of landfills, groundwater, and the ozone.

Switching will not cost you more.  Cleanup is easily done with soap and water, instead of toxic chemicals, and brushes can easily be cleaned and reused.  The paint is still washable, and is far less harmful to you, your pets, and the environment.

Lisa is a freelance writer with a specialty in Internet content and SEO articles. She has written thousands of articles, hundreds of ebooks and thousands of website pages and related content. She has also authored her own books and works as a consultant to other writers, Internet marketers and Internet businesses.

Professional wordsmith for hire: gamer, wife, mother, entrepreneur, published poet, co-owner of game guides company (http://www.liti4.com), public speaker and Internet business consultant. You can learn more or follow Lisa’s blog from her website: http://www.freelancewriter4hire.com


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Cheap Flights and Climate Change – Do We Want Too Much?


Cheap Flights and Climate Change – Do We Want Too Much?

What can be done about this increasingly worrying contribution to global warming?

The most important options to reduce aircraft CO2 emissions are:

Changes in aircraft and engine technology; use of alternative fuels, such as (sustainably produced) biofuels; regulatory and operational measures such as improvements in air traffic management; economic measures such as inclusion of aircraft emissions in emission trading schemes.

But, as Giovanni Bisignani, manager of International Air Transport Association (IATA), stated: “Emissions trading schemes only make sense with efficient infrastructure. The IPCC estimates that there is 12% inefficiency in air traffic management globally: we produce up to 73 million tonnes of carbon emissions each year by aircraft flying inefficiently due to air traffic management limitations”. **

On a personal level we could ask ourselves especially in the developed world: “Do we really need to fly so frequently?” The use of telework, teleconference and video conference could be largely increased to plan work and meetings. Can’t the development of land and air transportation infrastructures be balanced better according to the real needs of people and businesses? Trains could connect cities better and more cheaply for example in Europe, where the prices are not competitive with those of many flights anymore (and night train services have been reduced if not cancelled).

Life styles do matter because if millions of people want to have cheap weekends in relatively close tourist locations, many flights are needed to satisfy their desires and consequently a lot of pollution is generated. Also, our per capita emissions could be cut also by reducing the “surplus” trips, by slowing down our life rhythms and enjoying more local attractions in our free time. Who knows? We could discover the “exotic” in our own neighborhoods without flying to the Caribbean Sea…

Furthermore the relationship between the costs and the environmental externalities (i.e. costs not included in the economy like health damages caused by pollution) needs to be considered as well: there are higher marginal impacts for short-distance flights that should be considered in prices paid by passengers.

All these political, technological and personal choices are some of the good examples needed by the developing countries to follow the 21st century’s Western society along a new sustainable path which looks like the only good alternative forward.

**”Talks to reduce aircraft global-warming emissions

For further information on Climate Change please visit the Responding to Climate Change website – http://www.rtcc.org

Detroit Auto Show, WTOL News


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Electronics’s Recycling


Electronics’s Recycling

Society’s technological advancements have grown significantly over the years. Electronics devices such as telephones, cell phones, radios, CD and DVD players, televisions, and computers are products that are used in every household. These items are just a few of the many electronic devices that can cause serious environmental damage due to their toxic components. Electronics that are in need of disposal are referred to as e-waste, or electronic waste. Because of the advancement of electronic products, there has been a growing concern about the hazards of electronic waste. Some of these concerns include: improper disposal of toxic materials, health and safety concerns for people disposing of these items, as well as dangers to the soil and water supply. For instance, electronics are made using a considerable amount of toxic substances such as lead, cadmium, aluminum, zinc, copper, and plastics which can all leak poisonous material in the ground and water. These environmental concerns have resulted in the establishment of electronic recycling facilities and industries who take old electronics such as computers for the purpose of recycling and safe disposal.

Electronics containing materials such as metals, plastic, are valuable to the recycling companies. Disposing of electronics through a recycling company will result in fewer electronic devices going into landfills and lower carbon emissions.

Recovering Raw Materials: Recycling electronics involves recovering raw materials from the electronic equipment. Materials such as steel, copper, wires, aluminum, brass, plastics, glass,etc., are extracted and sold to smelters so they can create raw materials. Depending on the type of metal being extracted, they can be processed and used in products required by such businesses as the steel, construction and cement industry. Plastics and wood can be used as fuel to provide heat to industrial furnaces which converts to steam. Metals such as copper are sold to metal refineries.

Plastics: Plastics from such items as computers, computer mice, and keyboards, are sent through shredding processes and machine sorted. They are then sent to other recyclers for further processing.

Larger Electronics: Items such as televisions and computer monitors are dismantled by hand. The leaded glass cathode ray tubes are removed and disposed of safely. Plastics, copper, and circuit boards are removed, separated, and processed.

Hazardous Items: Toxic items are removed from electronic devices and disposed of safely. Toxic substance can include leaded glass, rechargeable batteries, non-rechargeable batteries (i.e.alkaline, lead acid, cell batteries) mercury in lamps and switches, parts containing polychlorinated biphenyls, as well as ink and toner cartridges. The remaining non toxic materials are processed and the recyclable materials are recovered. The materials are shredded and separated according to type. For instance, they can be divided into such materials as steel, copper, aluminum, and plastic.

Refurbished Electronics: There are now many companies that acquire used computers, repair and update them, and resell them at a much lower price. This is a great way to keep electronics out of landfills and make technology more affordable.

Donate Your Computer: If you are getting rid of your old computer because of a recent upgrade, consider donating it to charity. Many schools and non profit organisations are in need of computers. There are companies and businesses that will take your computer, refurbish it, and donate it to a needy cause. Make sure your computer is wiped clean of all information before donating it. Donating your computer helps the community and the environment.

We are fast becoming a technology dependent society. When it comes to protecting and conserving our environment, we have to adapt and change our technological practices to ensure a sustainable future. Recycling electronics is a great way help the planet.

Know that repairing a computer or laptop repair Toronto is not cheap, but it can be cheaper than having to replace the computer. If you run into these situations, you will need to hire a onsite computer repair service Toronto.


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Recycling – What it Really Is


Recycling – What it Really Is

Recycling has become the catch all phrase often used in place of the 3 R’s. But in its truest form recycling means taking one thing and changing it, usually chemically, into another. This is not to say that recycling is without value; it is certainly better than putting the items in the bin where they will end up in landfills and leach chemicals into our ground water. It is though to say that before you place anything in the recycle bag, first consider if you could reduce or re-use it, because everything that ends up in the recycling bag will have to be altered before it can be used again. Even then it is cleaner to produce goods from recyclables than from raw materials.

Here are just a few reasons to make certain that after you have reduced the amount of waste your create and re-used as many things as possible that your family puts as many things as possible into the recycling bins:

  • Recycling one aluminium can saves enough energy to run a TV for three hours — or the equivalent of a half a gallon of gasoline.
  • Each ton (2000 pounds) of recycled paper can save 17 trees, 380 gallons of oil, three cubic yards of landfill space, 4000 kilowatts of energy, and 7000 gallons of water. This represents a 64% energy savings, a 58% water savings, and 60 pounds less of air pollution!
  • The 17 trees saved (above) can absorb a total of 250 pounds of carbon dioxide from the air each year. Burning that same ton of paper would create 1500 pounds of carbon dioxide.
  • Recycling plastic saves twice as much energy as burning it in an incinerator.
  • The energy saved from recycling one glass bottle can run a 100-watt light bulb for four hours. It also causes 20% less air pollution and 50% less water pollution than when a new bottle is made from raw materials.
  • A modern glass bottle would take 4000 years or more to decompose — and even longer if it’s in the landfill.

Today is the actually a great day to talk about recycling. Each Thursday the council sends around men to collect our recyclables. The council gives us re-usable sacks, which we can use to collect all paper, cardboard, tin cans, aluminium, glass bottles and jars and plastic bottles. Unfortunately, they do not over recycling for other plastics. As I have been writing this series of blogs that has been one thing that I have been especially mindful of: how much plastic packaging manufacturers use that cannot be recycled and that it is estimated takes over 500 years to decompose in landfills.

But it is not just our plastics, glass, metals and paper that we recycle. Thanks to a wonderful programme through the Islington council, last year we were able to purchase a subsidized wormery to recycle our food waste into compost and liquid fertilizer for growing my own food. Actually, even though we may think that food thrown into the bin will degrade relatively quickly in the landfills, the biggest problem is the amount of methane, a dangerous green house gas, which it produces in that time. Methane is twenty times more potent than carbon dioxide and a major contribute to climate change. While my wormery cannot accommodate meat products I put all peels and unused fruits and vegetables into it. I should soon be harvesting my first patch of compost…just in time for my summer garden.

So how does my family do on recycling? Not too bad honestly. This week we had two bags of recyables and will only have two half full 13 gallon bin bags of other rubbish. Actually hubby and I got into a minor disagreement over the trash last night. One of the first rules of the 3R’s is to only throw out your garbage when the bag is full. In our case though, it had begun to smell. I am still looking for a solution…if anyone has ideas they would be greatly appreciated. But for a family of three adults and one pre-schoolers two large bags of recycling and one full 13 gallon bin bag in a week is pretty good I think. I imagine that there are single people, who put more than one bag in the bin each week.

Terri O’Neale is the mother of six; ranging in age from 3 to 22. She has been both a working and stay-at-home mother at various times in her life. She was also a single mother for almost five years, before re-marrying the love of her life at the age of forty. Obviously, she has a life-time of training in raising a family on a tight budget. In addition to these real life experiences, she possesses a bachelors degree in health education and a minored in environmental management in her masters programme.

Terri feels strongly that this is one of the most challenging times in history for the family, but she also believes that families with the will and resolve to address the pressing issues of saving money, becoming greener, leading healthier lifestyles and spending more time with one another can endure these challenging times and come out victorious in the end.

Through Frugal Family articles, blogs, videos and social networking, she helps modern families rediscover some lost art forms such as cooking, sewing, and gardening. The goal is not to go back in time or become fanatical, but to help all families find simple and effective ways that fit into their lifestyle to make moderate changes with huge impacts. For more information, check out her blog http://frugalfam.wordpress.com/.


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Is it Green? – A Shopper’s Guide to Buying Eco-Friendly Products


Is it Green? – A Shopper’s Guide to Buying Eco-Friendly Products

Even with the economy cooling, “Green” products remain — well — if not hot, still very warm.

In a report released in February ‘09, market research firm Mintel predicts 19% growth for eco-friendly products through 2013, even though the current economic downturn is expected to negatively impact sales through this year.

But “Green” can mean a lot of different things to different people. And that produces some understandable confusion for consumers as to what is truly “Green” and what is instead “Greenwashed”.

[Greenwashing is when companies over-hype the positive environmental impact of their products or policies. Tsk-tsk.]

Each and every day we review green deals and giveaways before posting them online to ensure the products being promoted are indeed eco-friendly. Some are easy to assess, like a sweepstakes for a Prius. But many times, the green aspect of a product is not as clear-cut as it is for a hybrid car.

To help us determine what’s green and what’s not, we looked to criteria established by trusted non-profits, such as Green America, the Natural Resources Defense Council and Consumer Reports, and compiled the following rules-of-thumb:

1) Above all, use common sense. Ask yourself …

  • Is the product friendly to the planet?
  • Does it help save energy on the road and at home; conserve water; support organic and sustainable farming?
  • Is it nontoxic, recycled, cruelty-free and/or fair-trade?

2) Look for Certifications/Associations

Is the product certified or does the manufacturer have a membership association? Here is just a small sample of the many, many green certifications and associations out there. Consumer Reports “Greener Choices” website has a terrific Eco-label section which can help you sift through the meaning and relative significance of various labels.

  • Household Products — Green Seal; Certified Biodegradable
  • Cosmetics — Leaping Bunny; Campaign for Safe Cosmetics Signatory
  • Food — Organic Certification; Marine Stewardship Council; Certified Humane Raised and Handled
  • Wood — Forest Stewardship Council
  • Green Business Practices — Green America Approved

3) Read the Ingredient List

If a company or product doesn’t have certification/membership affiliations, is there some way for consumers to evaluate their green claim? For example, products that claim to be natural should include a complete ingredient list.

4) Is the Product Fair Trade Certified?

Fair trade certification ensures not only that the producer of a good is paid a fair price but also that social and environmental standards are met during production of that good. Many companies may claim their products are fair trade, but you should double check to see whether the product has actual certification from a fair trade labeling organization. In the U.S., that organization is TransFair USA (though at this time, they only certify agricultural products, like coffee and tea.)

5) Is the Product Vegan or Vegetarian?

According to a report by U.N. climate experts, animal production is responsible for 18 per cent of all greenhouse emissions, most of it emitted in the form of methane from belching cattle. Yes, that’s right — gassy cows. So shifting your purchases to vegetarian or vegan products — not only food, but items such as shoes and beauty products — can mean fewer burping Bessies and less harm to the environment.

Shoppers looking to go green are welcome to use these rules of thumb as a starting point when trying to evaluate the “greenness” of product. But in order to become true green consumers, there is no substitute for first-hand knowledge. We highly encourage shoppers to become as educated as possible on what is and isn’t considered green these days, and how they can evaluate green claims. Be forewarned — trying to decipher what’s green is not a perfect science, but the non-profits mentioned above are excellent places to start your coursework. Good luck!

Report Links:

Mintel Finds Fewer Americans Interested in Going “Green” During Recession (Feb 09)
Livestock a major threat to environment (Nov 06)

Ecobunga! (http://www.ecobunga.com) lists hundreds of deals and giveaways for eco-friendly products — everything from coupons on organic foods to sweepstakes for hybrid cars. They review every promotion before publishing it online to ensure that is indeed a bonafide green deal. Ecobunga! is pleased to have recently received the Green America Seal of Approval for socially and environmentally responsible businesses.

Start your gardens for Green Tech News

The Holy Grail of Reduction


The Holy Grail of Reduction

The hard truth is that we all need to reduce. Reduce the amount of money we spend. Reduce the amount of food we eat…and our waistlines. And reduce the amount of stuff we throw away. In fact new we look at the 3 R’s of reduce, reuse, recycle, they are actually in that order for a reason. It is a hierarchy for a reason and reduce is the Holy Grail. Put in its simplest terms reduce means that we use less of the earth’s resources and in any environmental scheme should be our first priority.

That said, it is also the hardest to accomplish. When I thought about all the things we do to be greener, the number of examples of reducing stumped me. I suppose the most obvious example of our efforts to reduce was the decision some months ago, not to purchase an automobile. My husband has the use of a company van, but even that is rarely used. The difficulty comes when we want to go anywhere as a family. The work van has only one bucket seat in the front that fits three people. Obviously this presents difficulties. Even on our Saturday shopping trips with my mother-in-law, I end up sitting in the back of van; a solution that is both dangerous and illegal for the children. About a year ago, when I was working full-time, we were seriously considering buying a vehicle. But in the end, we thought the expense was too much when you consider not just payments, but insurance, road tax, maintenance and gas. Instead, we signed up for StreetCar; a car rental scheme that you pay a monthly fee to join and an hourly or daily rate only when you need to use a car or van. Looking back, that was one of the best decisions we have made both for the environment and family finances.

The other obvious example I found of reduction was our decision a year ago to switch to bags for life. We now have a stack of them beneath our kitchen sink and faithfully use them for our Saturday shops. But I do admit to occasionally forgetting them when just running out to grab something quickly. When this happens though, we make certain to re-use (we’ll talk more about that tomorrow) any plastic bags we get for outings or for small bin liners. Did you know that in the UK alone 100,000 TONNES of plastic bags are thrown away each year; that is the equivalent of 70,000 cars? So if there is one thing, I can encourage you to do, it is purchase bags for life. My store sells the sturdy plastic ones for about forty pence, the jute ones are about a pound, and the pretty cloth ones are about three pounds with a portion of the proceeds going to charity. Or it is very simple to make your own if you sew.

Speaking of which, sewing and mending our clothes is another excellent way of reducing. My boys from my husband to my sons are always wearing holes in their jeans on the inside thighs. Before the economic downturn, I admit we were likely to just toss them out and purchase new ones. But since I have not been working, we have instead taken them to the drycleaners and had them patched. The cost of the repairs is less than the cost of purchasing new (although I am committed to mending them myself from now on…a further savings). And we have reduced in a very small way the demand for jeans.

Of course, as I sit at my desk in my bedroom I am witnessing another reduction…the daylight streaming in through the open curtains. One of the first things I do each morning is open the curtains and the blinds. By using natural light when and where possible, we are reducing the amount of electricity that we consume and that the power grids must generate. We are also of course saving money on our bills. My husband is a genius at this; going around and turning off and unplugging everything he can each night before bed. I admit though that being American this whole switch on the plug thing still gets me and I often forget to do that, but I am improving. Of course, another example was turning down our thermostat during the winter and wearing heavier layers of clothes instead. In fact, I can think of only a couple of days this winter when we turned our heat on before night fall at all.

These are just a few ideas of ways that our family is reducing. There are many other things that we and you can do to cut back on the things we consume and help save our earth’s precious resources. On Friday as I said, we will do a mini-inventory and I will commit to new ideas on how our family can better live the 3 R’s reduce, re-use, recycle. I will be especially focusing on reducing since this is the most important of the R’s.

Terri O’Neale is the mother of six; ranging in age from 3 to 22. She has been both a working and stay-at-home mother at various times in her life. She was also a single mother for almost five years, before re-marrying the love of her life at the age of forty. Obviously, she has a life-time of training in raising a family on a tight budget. In addition to these real life experiences, she possesses a bachelors degree in health education and a minored in environmental management in her masters programme.

Terri feels strongly that this is one of the most challenging times in history for the family, but she also believes that families with the will and resolve to address the pressing issues of saving money, becoming greener, leading healthier lifestyles and spending more time with one another can endure these challenging times and come out victorious in the end.

Through Frugal Family articles, blogs, videos and social networking, she helps modern families rediscover some lost art forms such as cooking, sewing, and gardening. The goal is not to go back in time or become fanatical, but to help all families find simple and effective ways that fit into their lifestyle to make moderate changes with huge impacts. For more information, check out her blog http://frugalfam.wordpress.com/.

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